Restaurant Marketing

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Restaurant Growth Kit

We’ve put together a collection of our best resources to help you grow and market your restaurant.


How to Leverage Facebook Commerce for Restaurants

Facebook is no longer just a social sharing site to post photos of your dog and comment on your friend’s latest status update. That’s because Facebook has finally found a way to monetize the site without charging its over 1 billion users a fee. The world of Facebook commerce now includes the food realm.Read more...

Chipotle Scares Up Success With New Marketing Campaign

Following up with the 2011 success of their “Back to the Start” campaign, Chipotle has released their newest ad – the Scarecrow. This haunting commercial follows the story of the Scarecrow, an industrial farm worker who rebels against the status quo by spurning current farming techniques and selling fresh, locally grown produce to his community.Read more...

9 Restaurants Rocking Their Digital Marketing

There’s a reason companies are shelling out big bucks to specialists in digital marketing: 49 percent of all consumers use Facebook for restaurant recommendations and, according to a recent study, 81 percent of U.S. customers said a friend’s post had an impact on their purchase. See 11 restaurants rocking their digital marketing.Read more...

9 Innovative QR Code Promotions

QR codes, or Quick Response Codes, are a smart way to interact with guests by implementing cutting-edge technology in a user-friendly way. Guests simply scan the code on their smartphones and are immediately guided to a mobile landing page, the restaurant’s Facebook page, or even the brand’s YouTube account, putting you in control of what guests see.  Here are nine…read more →Read more...

13 Mobile Restaurant Marketing Examples

Restaurant ordering is changing. According to a study by the Interactive Advertising Bureau, 69% of those surveyed have placed orders using a mobile device, with 50% having downloaded a restaurant-specific app and 55% downloading a restaurant review app such as Yelp (37%), Urbanspoon (24%), and Zagat (9%). Following are 13 examples of mobile restaurant marketing that uses this technology trend…read more →Read more...

19 Restaurant Marketing Ideas

Gone are the days when TV spots, radio and print ads were the only ways to generate brand visibility. Restaurant marketing has evolved into a two-way conversation, requiring a keen sense of awareness as to what drives and motivates your guests while communicating with them, not to them. Measurable increases in revenue can be achieved with the following restaurant marketing…read more →Read more...