Posts Tagged "Chipotle"

10 Trends Reshaping the Restaurant Industry

  It isn’t enough to know that the fast-casual brands are eating into the market share of fast-food chains and full-service restaurants; nor is it enough to know that “fresh” has become one of the most bankable words in the F&B industry. Why? Good question. Understanding (and asking) “Why?” is essential; and in this article, we take a deep-dive into…read more →Read more...

Chipotle Scares Up Success With New Marketing Campaign

Following up with the 2011 success of their “Back to the Start” campaign, Chipotle has released their newest ad – the Scarecrow. This haunting commercial follows the story of the Scarecrow, an industrial farm worker who rebels against the status quo by spurning current farming techniques and selling fresh, locally grown produce to his community.Read more...