Restaurant Menu Design

Restaurant Menu Profitability Analysis

Menu profitability analysis delves into the cracks and corners of menu sales performance to uncover hidden gems of untapped or under-leveraged profit potential. Read on

Origin of Menu Trends

Look close and you will find that many menu trends start out in major metro markets and in fine dining, but they eventually make their

Cheap Food is an Illusion

One of my favorite quotes from the movie Food Inc. is “Cheap food is an illusion.” It’s true.

Forks Over Knives

The Western diet is costing billions per year. Every fast food restaurant in America combined posts annual revenues of $170 billion. The cost of treating

Digital Menu Boards

Digital menu boards are proving far more effective for restaurant marketers than the printed menu boards of yesterday. Learn more about the benefits here.

Restaurant Cell Phone Menus

There are currently 3.5 billion mobile phone users as compared to 1.5 billion computer users. Many countries have skipped a generation of technology and jumped straight in to the use of smart phones as their primary method of connecting to the Internet. As this trend continues, it will become increasingly important for restaurant marketers to format their menus for cell phones.