On Tuesday, May 29, Starbucks locations all over the United States closed for a mandatory, all-hands training. The company distributed multiple iPads to each store,
Boy, do we love food. But we love scandal even more, it seems. Food plus scandal equals a major crisis, otherwise known as a publicity nightmare.
Publicity stunts are a great way to create buzz for your restaurant. They are engaging. They are fun. They push the envelope and create controversy.
Viral videos and photos can be either an amazing way to get positive exposure for your restaurant or an out-of-control sales-tanking nightmare for restaurants that
Your restaurant reputation is a key factor in whether guests visit your business or not. With the ever-increasing virality of online reviews and word of
One quick way to damage your restaurant reputation is by overtly excluding an entire race of guests, but that’s exactly what some restaurateurs are doing.
An Internet Meme is an image, video, or other digital content that is passed from one internet user to another, typically as a joke. Memes
First-hand experience with your restaurant is the most ideal way to get journalists to write favorable stories about you, which is why hosting a press
We have collected ten (in)famous restaurant industry and food service lawsuits, from McDonald’s to Wendy’s, that have played out in the public eye.
Need a little help with your restaurant PR? Want to pitch a story to the media but don’t know where to start or what will
Restaurant public relations (PR) builds credibility. Anyone with a checkbook can buy an ad, but not just anyone gets written about.
“The tuna should no more be brown because it is cut from a different part of the fish than beef should be brown because it’s cut from a different part of the cow.”
Restaurant Public Relations personalizes your brand and your story. Through a variety of vehicles, an effective restaurant public relations campaign lets your intended audience become