Restaurant Marketing

15 Ramadan Promotions that Worked

Ramadan, the holy month of fasting and abstinence, is feted in all Muslim countries around the world. As the diaspora continues to grow stronger —

Olfactory Logos: Why Your Restaurant Needs One

In 2008, Starbucks introduced heated breakfast sandwiches to its menu in order to increase early morning business. Unfortunately, the smell of reheated, processed food overpowered